The Hidden Truth about Vitamin Supplements

The industry involving the manufacture and sale of vitamin supplements is a very big one. About 1 in every 3 persons in the United Kingdom confess to using vitamin supplements at one point in their life or another. This is equivalent to over 20 million people buying the supplements. People buy vitamin supplements because they want to furnish their body with the right amount of vitamins and minerals.

However, recent research suggests that vitamin supplements do not work. Although suppliers of vitamin supplements often use different strategies to show that the supplements can work for consumers. This includes using images of successful sports men and women to advance the message.

Even though they could work, vitamin supplements are not needed by people in the West. The food the people in the West eat contains all the essential vitamins and minerals needed by their body. The people who may need vitamin supplements are those living in developing countries. Unfortunately, suppliers of vitamin supplements cannot advertise their products much to these people who are considered to be poor and cannot afford the vitamin supplements.

Should the government steps in to stop misleading adverts about vitamin supplements? The public will continue to buy vitamin supplements so long as they are on sale. Any effort to help consumers get better understanding of vitamin supplements and thus make more informed decision about them is desirable.